Featured Presentation

Trade Secrets: What are today's successful retailers doing to survive, and how can I apply that to my business?

Not every retailer is suffering in this economy. There are many that are actually very profitable and have great cash flow. In this economy, now is the time to get a competitive edge and increase market share. Discover the industry secrets that these retailers know, and learn how to implement these changes into your business to find better cash flow, better profitability, and more fun at your stores! Download Dan Jablon of Retail Smart Guys' presentation here.

Board Retailers Association BRA celebrates 10 years!

The Board Retailers Association (BRA) is a non-profit trade association representing over 500 action sport retailers in the surf, skate, snow, wake, kite, wind and SUP industry across the country. East and West Coast retailers formed the Board Retailers Association in February 2003.

Under the direction of BRA’s Chairman and Board of Directors, the association serves as the preeminent voice for independent retailers on a grassroots level with manufacturers, trade show representatives, and other associations. The Board Retailers Association also works to provide educational resources and exclusive discounts and savings from vendors on the day-to-day costs of business.

BRA Retail Members receive industry research and statistics, guidelines and legal advice as well as financial forms, worksheets and sourcing solutions. Retail Members have exclusive access to archived retail articles, industry links, news sources and event planners. Take a look at the complete explanation and description of Retail Member benefits.