Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Kelly Slater, Shaun White, and Tony Hawk Are Presenting at the 94th Oscars” by Alexander Haro via The Inertia

by admin | Mar 25, 2022 | Awards, Competitions, News, Skateboard, Snowboard, Surf

Kelly Slater will be at the Oscars. Pretty good for a surfer from Cocoa Beach, right? Photo: WSL/Heff/Wikimedia Commons There are a few people in sports who transcend the sport itself. They get famous for their talent, but stay famous for something else. Take,...

“We Spoke With Joel Tudor and a WSL Insider About Tudor’s Suspension; Here’s What They Had to Say” by Alexander Haro via The Inertia

by admin | Mar 17, 2022 | Community, Competitions, Debate, Industry, News, Surf

After Joel Tudor was suspended indefinitely by the World Surf League, we caught up with him to hear his thoughts. Photo: Thomas Bennett//WSL Joel Tudor, three-time and reigning world longboard champion, was suspended from competition this week by the...

“Russian Surfing Federation Issues Defiant Statement After ISA Bans Russian Athletes” by Alexander Haro via The Inertia

by admin | Mar 12, 2022 | Competitions, News, Olympics, Social Issues, Surf

The Ukraine National Surfing team competing in the finals in Odessa in the Black Sea of Ukraine at the Ukrainian National Championships. Photo: USF/Courtesy of ISA Russia is currently invading Ukraine in what is the largest conventional military conflict on...

“Bettylou Sakura Johnson on Being the Youngest Woman on the Championship Tour” by Rebecca Parsons via The Inertia

by admin | Feb 20, 2022 | Competitions, Industry, Surf

Bettylou Sakura Johnson definitely has all the tools to compete at the highest level. Photo: Tony Heff//WSL Bettylou Sakura Johnson’s huge win at the Haleiwa Challenger before the New Year may seem like it came out of left field, but in a lot of ways, it was...

“With a stunning first run, Chloe Kim wins another gold in the halfpipe.” by John Branch via The New York Times

by admin | Feb 10, 2022 | Competitions, Industry, News, Olympics, Snowboard, Women's Market

Chloe Kim’s score from her first halfpipe run delivered her second consecutive gold medal in the event.Gabriela Bhaskar/The New York Times Kim was awarded with an untouchable score of 94. Queralt Castellet, of Spain, earned the silver medal, and Sena Tomita, of Japan,...

“IOC approves proposal to include skateboarding, surfing and rock climbing at 2028 LA Olympics” by David Wharton via LA Times

by admin | Feb 5, 2022 | Competitions, News, Olympics, Skateboard, Surf

An LA 2028 sign is seen in front of the Olympic cauldron at the Los Angeles Memorial Coliseum.(Richard Vogel / Associated Press) BEIJING —  The International Olympic Committee has approved a proposal to include surfing, skateboarding and sport climbing among...