“Outdoor Retailer SVP on Launching First Digital Show” by Tiffany Montgomery via Shop Eat Surf

“Outdoor Retailer SVP on Launching First Digital Show” by Tiffany Montgomery via Shop Eat Surf

Please click on the following link to view this important Shop Eat Surf Article about the next OR Trade Show:  Outdoor Retailer SVP on Launching First Digital Show Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this link: Shop Eat Surf If you are not yet a BRA Retail Member, you can easily opt in to either Regular (no cost) or Distinguished ($99/yr.) Membership via this super simple join...
“Will Online Appointments Replace Face-to-Face Shopping?” by John Federman via Total Retail

“Will Online Appointments Replace Face-to-Face Shopping?” by John Federman via Total Retail

The whole state of retail is in flux — and it’s anybody’s guess what the future holds for consumers, retailers and shopping, especially as the holiday season approaches. All we know is that consumers and retailers alike want to get back to normal. But what will normal be? Will consumers ever feel truly safe shopping face to face, or will online appointments become the next normal? The truth is it will be both, at least for the time being. It will boil down to the consumer, their age, health, personality, and how they feel about the COVID-19 pandemic itself. How retailers engage these different dynamics as consumers contemplate their future shopping habits is crucial. No doubt, consumers and retailers would like to go back to February, when shoppers could brush against each other without gasping, touching fabrics wasn’t frowned upon, and Clorox wipes weren’t a luxury. However, for most consumers, feeling comfortable returning to physical stores comes with many caveats and rules. And for the elderly and the health-compromised, it’s a confusing, if not daunting, time. Related story: Omnichannel: The Future of Retail Getting Back In-Store To gain consumer confidence in getting people back in-store, retailers will have to take stringent precautions like providing a means to manage queuing, in-store capacity and foot traffic, as well as provide frequent cleanings and enforcing social distancing requirements. Lack of contact will force personal service. Once the parameters are in place, it will be up to the consumer to “play by the rules.” Will we? Or will the rules be so overwhelming that we throw our arms up and opt for a different...
“Bright Spots Emerge at Core Retail” by Tiffany Montgomery via Shop Eat Surf

“Bright Spots Emerge at Core Retail” by Tiffany Montgomery via Shop Eat Surf

Please click on the following link to view this absolutely relevant Shop Eat Surf Article (about BRA Distinguished Retail Member Hi-Tech Surf Shop):   Bright Spots Emerge At Core Retail Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this link: Shop Eat Surf Not already a BRA Regular (no cost) or Distinguished Retail Member? You can easily opt in via this super simple join form:...
“See Which States Are Reopening and Which Are Still Shut Down” By Sarah Mervosh, Jasmine C. Lee, Lazaro Gamio and Nadja Popovich (Updated May 21, 2020)

“See Which States Are Reopening and Which Are Still Shut Down” By Sarah Mervosh, Jasmine C. Lee, Lazaro Gamio and Nadja Popovich (Updated May 21, 2020)

Since late April, when the first states began to lift restrictions put in place to curb the coronavirus outbreak, a new pattern has played out across America: The number of new cases of the coronavirus continues to grow, as does the number of people returning to public life. In Oregon, retail stores are flipping their window signs to “Open.” In Oklahoma, people can go out dancing at nightclubs again. More than half of the states have started to reopen their economies in some meaningful way. Several more are letting certain counties or regions reopen while keeping the areas worst-hit by the virus shut down. The lifting of restrictions has represented hope in some quarters and deepened fear in others. The nation’s top infectious disease expert, Dr. Anthony S. Fauci, testified before Congress last week that reopening too soon could trigger a new outbreak and lead to “some suffering and death that could be avoided, but could even set you back on the road to trying to get economic recovery.” The New York Times is tracking when orders to stay at home are lifted in each state, as well as when broad reopenings are allowed. A state is categorized as “reopening” once its stay-at-home order lifts, or once reopening is permitted in at least one major sector (restaurants, retail stores, personal care businesses), or once reopening is permitted in a combination of smaller sectors. A state is categorized as “regional reopening” if, by and large, the governor permits certain counties or regions to open while others remain closed. States may shift categories as conditions change, or to account for changes...
“Hi-Tech Owner on Business Trends Since Hawaii Opened Up” via Shop Eat Surf

“Hi-Tech Owner on Business Trends Since Hawaii Opened Up” via Shop Eat Surf

Please click on the following link to view this absolutely relevant Shop Eat Surf Article (about BRA Distinguished Retail Member Hi-Tech Surf Shop):   Hi-Tech Owner on Business Trends Since Hawaii Opened Up Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this link: Shop Eat Surf Not already a BRA Regular (no cost) or Distinguished Retail Member? You can easily opt in via this super simple join form:...
“New Survey Results Show Core Retailers As More Optimistic” provided by Action Watch (BRA Supporting Vendor Partner)

“New Survey Results Show Core Retailers As More Optimistic” provided by Action Watch (BRA Supporting Vendor Partner)

Thanks to Action Watch for supporting BRA as a Supporting Vendor Partner and for providing the following intel directly to our organization. The following survey results represent the status for independent surf and skate specialty retailers during the first week of May 2020. All respondents participated anonymously, and the data has been aggregated to reflect: • Emergency Funding• Current Store Status• Business Health Thanks again to Action Watch for supporting BRA as Supporting Vendor Partner and for providing this intel directly to our organization. As a reminder, BRA Distinguished Retail Members benefit from our relationship with Action Watch by receiving quarterly reports upon request. The data in the reports are from the ActionWatch Retail Panel, which is made up of over 250 U.S. surf and skate retail stores.  These are made available to you as a benefit to BRA Distinguished Retail members so that you can compare your store against other similar stores (shop names and other confidential info is not shown). If you are a BRA Regular Retailer and would like to receive links to quarterly Action Watch Data reports as well as a number of additional special offerings and discounts by upgrading your Membership to Distinguished, simply email doug@boardretailers.org and he will email you an invoice for the $99.00 Annual Membership Fee. If you are not yet a BRA Retail Member, you can opt in to either Regular (no cost) or Distinguished ($99/yr.) Membership via the link to the super simple join...