“Don’t Ignore Email and SMS: Consumers Surely Haven’t” by Greg Zakowicz via Total Retail

“Don’t Ignore Email and SMS: Consumers Surely Haven’t” by Greg Zakowicz via Total Retail

Credit: Getty Images Looking for a marketing edge? Of course you are, but little did you know that the elusive edge may be closer than you realize. Omnisend’s recently released yearly email and SMS marketing benchmark report analyzed more than 17 billion...
“How Hybrid Models Have Impacted Retail Shopping” by Anat Shakedd via Total Retail

“How Hybrid Models Have Impacted Retail Shopping” by Anat Shakedd via Total Retail

Credit: Getty Images by ipopba Consumer behavior and shopping experiences have arguably changed more in recent years than ever before. Throughout the pandemic, shoppers became more accustomed to online ordering and the inevitable ease that comes with shopping from the...
“How Mobile Bridges the Gap Between In-Store and Online” by Alex Campbell via Total Retail

“How Mobile Bridges the Gap Between In-Store and Online” by Alex Campbell via Total Retail

Credit: iStock.com by Anita Kot To deliver on consumer expectations and keep their loyalty, brands must incorporate mobile messaging into their marketing strategies This holiday season, retailers prepared for an influx of in-store and online shoppers at levels even...
“Increase profits with these 5 steps!” by Aaron Randall of RICS Software plus extra special savings for BRA DRMs

“Increase profits with these 5 steps!” by Aaron Randall of RICS Software plus extra special savings for BRA DRMs

Covid-19 and its forced retail shutdowns are a memory of the past. However, the lingering effects on our supply chain, consumer behaviors and retail inventories remain front and present as we look at managing business going forward. Recent retail news has been focused...
“In-Store Visits, Online Shopping Saw Increases Over Thanksgiving Weekend” by Melissa Campanelli via Total Retail

“In-Store Visits, Online Shopping Saw Increases Over Thanksgiving Weekend” by Melissa Campanelli via Total Retail

Credit: Getty Images by Jordi Salas Consumers spent a record $9.12 billion online shopping during Black Friday this year, according to Adobe Analytics, which tracks sales on retailers’ websites. Overall, online Black Friday sales were up 2.3 percent...