by Board Retailers Association | Jan 9, 2023 | Educational Opportunity, Industry, Resources, Retail Strategy, Trade Shows
Outdoor Education Taken Higher Outdoor Retailer is the largest outdoor trade show of its kind, delivering the industry experts and educational opportunities you won’t find anywhere else. With top educators and innovators from around the world, Outdoor...
by Board Retailers Association | Jan 8, 2023 | Brick & Mortar, Customer Service, Educational Opportunity, HR, Resources, Retail Strategy
Using questions effectively in a retail sales presentation can be a powerful tool to engage customers and guide them toward purchasing decisions. But there is more than one type of question. I’ll cover the different types of questions you can use in your sales...
by Doug Works | Nov 30, 2022 | Educational Opportunity, International Travel, Philosophy, Surf
It won’t be flat forever. Photo: Jeremy Bishop//Unsplash Ben Franklin once famously said, “In this world, nothing is certain except death and taxes.” In true constitutional fashion, I’d like to amend that statement. For surfers, nothing is certain except...
by Board Retailers Association | Nov 24, 2022 | Customer Service, Educational Opportunity, HR
Credit: Getty Images by Cecilie_Arcurs The Great Resignation. The rise of e-commerce. The supply chain squeeze. These are just the latest in a string of challenging issues facing the retail industry, with a possible recession looming on the horizon. Retailers have...
by Board Retailers Association | Nov 21, 2022 | Brick & Mortar, Customer Loyalty, Customer Service, Educational Opportunity, HR, Industry, Retail Strategy
Excellent customer service is dependent on your sales associates. Likewise, a bad customer service experience depends on your associates delivering poor customer service in your retail store. It doesn’t matter if you are one of those brick-and-mortar retailers...
by Board Retailers Association | Oct 28, 2022 | Educational Opportunity, Industry, Product Reviews, Retail History, Surf
Mr. February, a mid-length, and the highline. Photo: Screenshot Editor’s Note: Welcome to our new series, “By Design” with Sam George that examines the genius, and sometimes the mystery, of surfing’s storied design history. Sam has been writing about...
