Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Top 10 Hidden Gems of Surf Expo 2023 (opinion article)” by Rich Aloha via Wakeboarding Magazine plus link to view photos from the most recent Surf Expo Trade Show

by admin | Jan 30, 2023 | Industry, Product Reviews, SUP, Surf, Trade Shows, Wakeboard

Surf Expo exhibitors fill up a massive hall in Orlando. Rich Aloha Surf Expo, once a watersports wonderland, adds a January event. What can riders now expect from this premier event? Since its debut in 1976, Surf Expo, has drawn in multitudes of surfing...

“24 Nonprofit Skateboard Organizations That Make a Difference” by Ruben Vee via SkateboardersHQ

by admin | Jan 25, 2023 | Community, Customer Loyalty, Event Planning, Industry, Skateboard

Skateboarding has gained ground in such a short time. Through a unique combination of courage, creativity, and an engaging lifestyle, skateboarding has gained popularity worldwide and finds its place among traditional sports like football and baseball. Besides being...

“The Killer of a Skateboarding Legend Went Unnamed for Years. Could Deaths Have Been Prevented?” by David Sjostedt via The San Francisco Standard

by admin | Jan 24, 2023 | Community, Industry, News, Public Health, Skateboard

Jake Phelps skates a halfpipe at the Hunters Point ramp in San Francisco in 1986. | Courtesy Thrasher Magazine When it was reported that San Francisco skateboarding legend Jake Phelps died peacefully in his Bayview home on March 19, 2019, the legions of global...

“How pandemic trends will continue to inform consumer behavior in 2023” by Sara Karlovich via Marketing Dive

by admin | Jan 19, 2023 | Brick & Mortar, Corona Virus, Industry, News, Predictions, Retail Economy

Brandon Bell via Getty Images During a press briefing during NRF’s Big Show, experts indicated that earlier cash reserves are dwindling, while consumer savviness remains on the rise. NEW YORK — Consumer behavior will remain difficult to map out in 2023, but the...

“Instagram to Remove Shopping Tab” by Dani James via Retail Dive

by admin | Jan 13, 2023 | E-Commerce, Industry, m-commerce, News, Resources, Retail Strategy, Retail Technologies, Social Commerce, Social Media

Permission granted by Meta Dive Brief: Changing the way consumers access commerce on its app, Meta-owned Instagram will remove its Shop tab from the homepage navigation bar in February, according to a post on the company’s support site. A Meta spokesperson...

“5 trends that shaped the holidays in 2022” by Staff via Retail Dive

by admin | Jan 10, 2023 | Brick & Mortar, E-Commerce, Holiday, Industry, News, Retail History, Retail Technologies, Statistics

RgStudio via Getty Images From deep discounts to metaverse activations, here are some of the biggest influences on the season. Inflation and inventory challenges set a subdued tone for the 2022 holiday season before it even truly started. Discretionary...