“Teenagers Win All 3 Medals In Women’s Street Skateboarding Event” by Leila Fadel via NPR

“Teenagers Win All 3 Medals In Women’s Street Skateboarding Event” by Leila Fadel via NPR

Momiji Nishiya of Team Japan celebrates during the Women’s Street Final on day three of the Tokyo 2020 Olympic Games on Monday at Ariake Urban Sports Park. Patrick Smith/Getty Images TOKYO — Thirteen-year-old Momiji Nishiya dazzled during the Olympic women’s skateboarding street competition. She skated through a park of rails, ramps and stairs meant to mimic city street parks at the Ariake Urban Sports Park. When she finished, she became Japan’s youngest-ever gold medal winner and one of the youngest Olympic champions of all time. Nishiya shared the podium with two other teenagers. It “could very well be the youngest Olympic podium ever,” the official Olympics news outlet says. Nishiya’s win also sealed Japan’s domination of the street competition. It debuted at these Summer Olympics and organizers hope it infuses the global sports event with youthful energy. In fact, half of the women in the eight-skateboarder final were 16 or younger. Brazil’s Rayssa Leal, a few months younger than Nishiya, took silver. Another Japanese skateboarder Funa Nakayama, 16, won bronze. Nishiya’s victory came the day after Japan’s Yuto Horigome, 22, took the gold in the men’s street competition. The sport is one of several new games at the Olympics this year including surfing, three on three basketball and rock climbing. NPR is an independent, nonprofit media organization that was founded on a mission to create a more informed public. Every day, NPR connects with millions of Americans on the air, online, and in person to explore the news, ideas, and what it means to be human. Through its network of member stations, NPR makes local stories national, national stories local, and global...
“Remarkable new BRA Distinguished Retail Member benefit plus video showcasing outstanding new Supporting Vendor Partner” by Doug Works, Executive Director of Board Retailers Association

“Remarkable new BRA Distinguished Retail Member benefit plus video showcasing outstanding new Supporting Vendor Partner” by Doug Works, Executive Director of Board Retailers Association

Push play to learn more about PartnerShip (BRA Supporting Vendor Partner) and how you can benefit BRA strives to be the definitive resource for active sport retailers and we’re always looking for ways to help your business be successful. We’re excited to announce a brand-new benefit available to BRA Distinguished Retail Members that will save you money by spending less on shipping. With the BRA Shipping Program, managed by PartnerShip®, you save 50% on FedEx Express and 30% on FedEx Ground. If you’re receiving inbound freight shipments from your vendors, you’ll also have access to competitive rates with UPS Freight, YRC Freight, XPO, and many others. To take advantage of this free benefit, enroll now. To learn more about the BRA Shipping Program, call PartnerShip at 800-599-2902 or email sales@PartnerShip.com.     If you are not yet a BRA Distinguished Retail Member, please complete the super simple join form (choose the Distinguished Retail Membership option).  Shortly after we receive your join form, we will email you an invoice with payment instructions for the $99 Annual Dues as well as the link to access the BRA Office Depot Preferential Pricing Program and summary of additional Supporting Vendor Partner benefits for BRA Retail Members. Once your payment is received, we will notify the good people at PartnerShip who will approve your enrollment and enable you to take advantage of the savings in a timely...
“NRF: Back-to-School Shopping to Reach Record Levels in 2021” by Melissa Campanelli via Total Retail

“NRF: Back-to-School Shopping to Reach Record Levels in 2021” by Melissa Campanelli via Total Retail

Credit: Getty Images by Max Riesgo Consumers plan to spend record amounts for both school and college supplies as families and students plan to return to in-person classrooms this fall, according to the annual survey released today by the National Retail Federation (NRF) and Prosper Insights & Analytics. Families with children in elementary through high school plan to spend an average of $848.90 on school items, which is $59 more than last year, according to the NRF. Total back-to-school spending is expected to reach a record $37.1 billion, up from $33.9 billion last year and an all-time high in the survey’s history. College students and their families plan to spend an average of $1,200.32, an increase of $141 over last year. Over half ($80) of this increase is due to increased spending on electronics and dorm furnishings. Total back-to-college spending is expected to reach a record $71 billion, up from $67.7 billion in 2020. About 43 percent of all shoppers said they will use government stimulus money to purchase items for school. According to the survey, as of early July more than half (51 percent) of K-12 and college shoppers have begun shopping for the items they will need when classes resume later this year. However, the vast majority (76 percent) of K-12 shoppers were still waiting on lists for school supplies as of earlier this month. Total Retail’s Take: In other good news, the NRF said last week that retail sales saw solid growth during June, increasing in most categories on a monthly basis and across the board on a yearly basis as the recovery from the coronavirus pandemic continued....
“Gui Khury outshines Tony Hawk, lands 1080 to win X Games gold” via ESPN and USA Today

“Gui Khury outshines Tony Hawk, lands 1080 to win X Games gold” via ESPN and USA Today

Push play to view the 1080 degree spinning that earned 12 year old Gui Khury X-Games Gold ESPN Article: Twenty-two years after Tony Hawk became the first skateboarder to land a 900 on a vert ramp at the X Games, Gui Khury made history of his own Friday night on Day 3 of the X Games in Vista, California. Khury, 12, became the first to land a 1080 on a vert ramp, winning the gold medal in the Vert Best Trick contest by besting eight others, including Hawk, who was a surprise entry at age 53. Khury became the youngest gold medalist in X Games history. Hawk, a 10-time gold medalist who hadn’t competed in the X Games since 2003, decided less than an hour before the competition that he would enter. The 18-year gap between X Games appearances is the largest in history. A victory in the Vert Best Trick, which is a gold-only event, would have made Hawk the oldest gold medalist in X Games history. USA Today Article: Gui Khury lands 1080 to win X Games gold medal Christian Ortega Competing against his childhood idol, Tony Hawk, Gui Khury dared himself to do something nobody had done before Friday night on Day 3 of the X Games in Vista, California. The 12-year-old dropped down the vert ramp, gained some air and then let physics take over as he rotated 1080 degrees and became the first skater to land the trick on a non-mega ramp. Hawk embraced Khury who was wiping tears from his face.  Khury became the youngest gold medalist in X Games history. He beat eight other...
“#PassTheHandle is this Sunday, July 18th!” via WSIA Newsletter

“#PassTheHandle is this Sunday, July 18th!” via WSIA Newsletter

The purpose of #PassTheHandle is to introduce new people to towed water sports. Participants leave feeling energized and eager to get back out on the water.The #PassTheHandle project is a national awareness-driven initiative created by legendary wakeboarders Shaun Murray and Zane Schwenk. The concept is simple: Find a friend who has never tried towed water sports (or perhaps has been focused on only one discipline) and teach them something new. Take a wakeboarder out for a trick ski session. Have a wakesurfer try out a disc. Help us spread the word on social media with these graphics: Ideas for how you can share the stoke… Community members, friends, friends-of-friends, neighbors, work friends, classmates and family could all be great participants for #PassTheHandle. Consider people in your local community, like the local Sheriff, law enforcement or fire fighters; people who work at your favorite coffee shop or store. Get Support Get a friend or talk to your local boat dealership to see if they will help in the boat—Either driving the boat while you coach, or vice versa. Life Jackets Adequate floatation and proper equipment is a must—The participant should be in a coast guard approved life jacket. Show the World Take lots of photos and videos, and post them with the hashtag #PassTheHandle and tag @wsiahq Coaching Tips: To not confuse participants, only one person should be coaching. The boat driver should follow the coach’s lead. Know your participant—Not every participant is going to feel comfortable on any apparatus. Let them get comfortable, start slow—give them an opportunity to get used to being behind the boat. Be patient. It’s important to...
“Vans Skateboarding Welcomes Zion Wright” via Press Release on Shop Eat Surf

“Vans Skateboarding Welcomes Zion Wright” via Press Release on Shop Eat Surf

Zion Wright earned himself a ticket to Tokyo. Courtesy of Vans Click on the following link to view the newsworthy press release from Vans via Shop Eat Surf: Vans Skateboarding Welcomes Zion Wright Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this link: Shop Eat Surf If you are not already a BRA Retail Member, you can easily opt in to either Regular (no cost) or Distinguished ($99/yr.) Membership via this super simple join...