Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“SKATESHOP (2021) Movie review” by BRA Executive Director Doug Works plus view trailer & full movie here

by admin | Aug 2, 2024 | Community, Industry, News, Opinion, Retail Strategy, Skateboard, Skateboard Film Review

MOVIE INFO A group of skaters unite to save their local skateshop. Genre: Comedy Original Language: English Director: Ryan Peimer, Sarah Tang, Zack Whyel Producer: Curt Braden, Jerod Jacobs, Sarah Tang Writer: Zack Whyel...

“Gift Cards and the Age of Customer Loyalty” by Sam Lituchi via Total Retail

by admin | Jul 22, 2024 | Customer Loyalty, Gift Cards, News, Retail Strategy

Credit: Getty Images by Adem Percem Increasing customer loyalty is always top of mind for retailers. Loyal customers spend more money at their favorite businesses, patronize shops more often, and promote the brands they love to other consumers in their networks. To...

“Product Picks from the Floor of Outdoor Retailer Summer” by Cameron Martindale via The Daily

by admin | Jul 19, 2024 | News, Outdoor, Product Reviews

Photos by Cameron Martindell for The Daily. There was lots of great gear at the Outdoor Retailer Summer show. The Daily’s gear expert, Cameron Martindell, cruised the aisles to find the products that stood out. At Outdoor Retailer Summer this June, I visited...

“7 Ways to Upgrade Your Retail Store Without Moving” by Bob Phibbs via The Retail Doctor Blog

by admin | Jul 17, 2024 | Brick & Mortar, Commercial Real Estate, Merchandising, News, Point of Sale, Resources, Retail Strategy, Retail Technologies

I’ve seen a common misconception in my experience with retail transformations, including recent showroom makeovers with an outdoor power equipment store, a window fashions retailer, and a beverage store chain. Retailers often think they need a complete...

“Industry Veterans Weigh In on Sole Tech’s Legacy” by Tiffany Montgomery via Shop Eat Surf

by admin | Jul 15, 2024 | Community, News, Shoe Market, Snowboard

Clockwise from top left: Sole Tech Founder Pierre André Senizergues; head of marketing Don Brown; Pierre with former longtime Sole Tech exec Yasemin Oktay Hume. Far left photo courtesy of Sole Tech; others, SES file photos. Sole Technology has been an important part...

“AI in the Aisles: 3 Easy Ways Brick-and-Mortar Retailers Can Increase Profitability Now” by via Total Retail

by admin | Jul 9, 2024 | Artificial Intelligence / CHAT GPT, Brick & Mortar, Customer Experience, Industry, News, Retail Technologies

Credit: Getty Images by bluecinema Consumers accustomed to the autonomy of online shopping are often disappointed when they walk into physical stores, only to find that a retailer hasn’t updated its store experience to match new digital-inspired shopping habits....