Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“The AR Revolution in Retail Is (Almost) Here by Arick Wierson via the Robin Report

by admin | Nov 30, 2023 | Customer Experience, E-Commerce, m-commerce, News, Opinion, Resources, Retail Technologies

Augmented Reality (AR) is emerging as a game-changing technology in the retail sector with the promise of revolutionizing the way consumers interact with brands and products. AR technology empowers the user to see his or her real-world environment overlaid with...

“Tech Tools That Can Create More Interactive and Informative In-Store Navigation” by Sajid Mohamedy via Total Retail

by admin | Sep 7, 2023 | Brick & Mortar, Customer Experience, News, Opinion, Resources, Retail Strategy, Retail Technologies

Credit: Getty Images by Busakorn Pongparnit If you were to sit and watch a video of your customers browsing your store, you would undoubtedly see a mix of those who know exactly what they want and can intuitively find it, combined with a sea of shoppers baffled by the...

“The flashy and painful parts” by Cole Nowicki via Simple Magic

by admin | Aug 27, 2023 | BRA Community Partners, Brick & Mortar, Community, Customer Experience, Industry, News, Opinion, Skateboard

One thing that is certain is the uncertainty of our shared history, especially in the online age. Like a scar or a gaudy gold ring, the past only exists if we carry it with us and show it to everyone we can. There have always been those who’d rather not, instead,...

“Will Retailers Report Record Father’s Day Sales?” by George Anderson via Retail Wire

by admin | Jun 14, 2023 | Brick & Mortar, Debate, Holiday, Opinion, Predictions

Americans are projected to spend a record $22.9 billion to celebrate Father’s Day this year, following a slightly down year in 2022, according to research from the National Retail Federation and Prosper Insights & Analytics. Father’s Day revenues last year...

“DOES SIZE MATTER?” by Alexis Castro and Wilson Lucas via Jenkem Mag

by admin | Jun 2, 2023 | Debate, Opinion, Skateboard

I’m about as average of a guy as could be. I’m 5’7, wear a size 9 shoe, size 32 pants, and medium T-shirts. Despite being as run of the mill as it gets, I still feel like taller people have an advantage over me in most things. That being said, I do have a feeling that...

“Is Livestream Shopping Ready to Shift Into High Gear?” by George Anderson plus nearly 20 retail experts weighing in on this topic via Retail Wire

by admin | May 14, 2023 | Community, Debate, Opinion, Resources, Retail Strategy, Social Commerce, Social Media

TikTok appears to be pumping the brakes on its U.S. livestreaming plans while retailers and platforms, including Amazon.com, Poshmark, Qurate, Shein and Walmart, are stepping on the gas. So is livestreaming ready to roll in America or not? A Wall Street...