Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“Retailers Are you Blaming the Customer or Selling the Experience?” by Bob Phibbs via The Retail Doctor Blog

by admin | Oct 17, 2022 | Customer Service, Resources, Retail Strategy

I love checking out art museums on vacation. I usually meet the docent because I stand too close to the artwork and get an occasional “Step back, sir.” Art museums are sterile and quiet with people glaring at you, protecting the art. Music stores and other retail...

“TikTok’s latest ad product rollout aims to make creators’ (and advertisers’) lives easier — for the most part” by Krystal Scanlon via Digiday

by admin | Oct 15, 2022 | Community, E-Commerce, m-commerce, News, Resources, Retail Strategy, Retail Technologies, Social Commerce, Social Media

Creators are having a hard time right now: canceled deals, stretched payment terms, even revenue shake ups from the platforms. It’s tough times for anyone in the content-making business. But it doesn’t have to be, according to TikTok. Or more to the point, it won’t be...

“What September’s retail sales mean for the holidays” by Daphne Howland via Retail Dive

by admin | Oct 14, 2022 | Brick & Mortar, Holiday, News, Predictions, Retail Strategy

Elenathewise via Getty Images Consumers are spending and shopping early, but inflation is still squeezing their budgets. Retailers have their work cut out for them this season. All year, inflation, plus late-pandemic changes in how people work and play, has skewed...

“‘Special day’ promotions can give retailers the distinction they need” by Tom Ryan via Retail Wire plus board specialty specific holidays for you to embrace and celebrate

by admin | Oct 11, 2022 | Brick & Mortar, Event Planning, Holiday, Retail Strategy

A new university study finds that consumers are more likely to use discounts celebrating a “special day” — such as pizza/pie promotions or 31.4 percent discounts for Pi Day (March 14) — than for standard holidays or one-day sales events. The research...

“9 Ways To Increase Employee Retention In Your Retail Store” by Bob Phibbs via The Retail Doctor blog

by admin | Oct 9, 2022 | Brick & Mortar, HR, Resources, Retail Strategy

When employees leave – either because you fired them or they quit by choice, their absence leaves a hole. Retailers hate holes… in merchandise, displays, and schedules. The more employee turnover you have, the more holes you have to deal with, and the more costly it...

“An ‘Old’ Technology Just Might Help Retailers Battle the Labor Shortage” by Kimberley Dobny via Total Retail

by admin | Oct 5, 2022 | Brick & Mortar, Retail Strategy, Retail Technologies

Credit: Getty Images by EXTREME-PHOTOGRAPHER Frontline employees are vital to a retailer’s operation. The quality of a customer’s experience is directly related to the level of employee engagement.  When customers need assistance, they expect fast,...