Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“How To Increase Retail Sales KPIs: Ditch Being Passive (When an employee has good upselling skills, they can do more with less..)” by Bob Phibbs (The Retail Doctor)

by admin | Apr 26, 2021 | Educational Opportunity, Resources, Retail Strategy

A quick walk through the mall shows retailers are trying to increase revenues with some fairly dramatic sales. But sales can hide the cause of death of many stores…passive employees. Let me explain… Selling a bunch of merchandise for a loss, even if it generates...

“3 reasons retailers should adopt BOPIS” by Podium (BRA Supporting Vendor Partner)

by admin | Apr 22, 2021 | Associate Members, Industry, Resources, Retail Strategy

Outside of serious growth for retailers, BOPIS offers incredible benefits to shoppers. Here are three reasons retailers should adopt BOPIS and a free resource to help you get started. In the wake of a global pandemic, amid social distancing guidelines and lower...

“Retail Trends That Will Outlast the Pandemic” by Christine Sullivan via Total Retail

by admin | Apr 20, 2021 | Resources, Retail Strategy

To survive and succeed in the era of the COVID-19 pandemic, retailers quickly adapted to meet customers’ priorities and needs. Convenience became a touchstone of our “new normal,” defining how, when, and where we shop. This trend will continue to be...

“Show me the money!” by Dave Seehafer of Global Wave Ventures (BRA Supporting Vendor Partner)

by admin | Apr 19, 2021 | Associate Members, Industry, Private Label, Resources, Retail Strategy

            While 2020 started out with closures, quarantines and ever-changing regulations, many retailers were disclosing record sales by the end of the year, “best year ever” claims and similar results. ...

“Retail sales explode in March as consumers use stimulus checks to spend heavily” by Jeff Cox via CNBC

by admin | Apr 15, 2021 | News, Retail Strategy, Statistics

KEY POINTS Retail sales boomed 9.8% higher in March thanks to a jump in spending at bars and restaurants as well as multiple other groups.Economists already had been expecting a gain of 6.1% as consumers received their $1,400 government stimulus checks.Jobless claims...

“Texting is hot. How to use it effectively? Glad you asked – 7 Clever Ways To Use Text Messaging In Your Business” on-demand webinar by The Retail Doctor and Podium

by admin | Apr 8, 2021 | Associate Members, Educational Opportunity, Retail Strategy

Text is the only marketing channel with a 98% open rate. With that knowledge, how do you build an effective SMS marketing campaign?Covering everything from simple tips and tricks to compliance to building a world-class opt-in flow, this webinar will get you up to...