Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.

“JENKEM PRESENTS: THE 6TH ANNUAL SKATEBOARDING SUPERLATIVES” by via Jenkem Mag

by admin | Dec 28, 2022 | Awards, Skateboard

Wow, another year flew by, and we hope you have something to show for it. If you managed to hit a set bigger than a three or grind something taller than a curb, we commend you for your year full of efforts and successes. To properly highlight the good and the bad of...

“WE TALKED TO THE ENGINEER BEHIND THE DIME GLORY CHALLENGE OBSTACLES” by Ian Michna via Jenkem Mag

by admin | Dec 20, 2022 | Competitions, DIY, Industry, Skate Art, Skateboard

Every year the skate world gathers in Montreal for the most entertaining skateboard “contest” of the year. There’s no need for a numeric scoring system or a qualification round – the Dime Glory Challenge’s objective is simple: go huge. The best skaters in the world...

“A NEW TRUCK BRAND, IN THIS ECONOMY?” by Larry Lanza via Jenkem Mag

by admin | Dec 5, 2022 | Industry, News, Product Reviews, Skateboard

If you weren’t aware, Mike Sinclair recently announced that he’s been working on a new brand called Slappy Trucks. Sinclair has been a team manager for some of the biggest brands and some of the most notable skaters for the last 20 years but has never...

“USA Skateboarding Announces Eric Koston as Team Captain” via Press release from USA Skateboarding

by admin | Nov 9, 2022 | Competitions, Industry, News, Olympics, Skateboard

Eric Koston and Johnny Schillereff. Courtesy of USA Skateboarding PRESS RELEASES | Published Nov 9, 2022 USA Skateboarding, the National Governing Body for Skateboarding in the United States, today announced it has named Eric Koston, one of the sport’s most...

“The X Games Has New Owners. Here’s What It Means for Fans of Action Sports.” by Frederick Dreier via Outside Magazine

by admin | Nov 7, 2022 | Community, Competitions, Industry, News, Outdoor, Skateboard, Snowboard

Lead Photo: Tamara Susa / ESPN Images We interviewed Steve Fliser, the new CEO of the X Games, about his vision for the annual summer and winter extreme sports competitions The X Games have helped define action sports for an entire generation of Americans,...

WHAT THE HELL IS GOING ON WITH ILLEGAL CIV? by ALEXIS CASTRO & IAN MICHNA via JENKEM MAG

by admin | Nov 3, 2022 | Industry, News, Skateboard

By now, you probably have seen the commotion going down on Instagram surrounding Illegal Civ’s latest video, Hell Week. Illegal Civ has been gearing up to release their next full-length video and recently dropped a promo vlog and an official trailer on the brand’s...