Below you will find helpful and relevant articles that we carefully curate for the benefit of our B.R.A. Retail Members almost every day. Be sure to scroll through the most recent article or use the Search/Lookup feature to find topics and keywords related to articles that may help you to lower costs, increase margins or create more remarkable customer experiences.
Action Watch (BRA Supporting Vendor Partner) works with specialty retailers, brands and industry partners in the surf and skate industries to share in-depth insights and actionable data on buying patterns so that we can all make better, more informed decisions to...
If we didn’t have skateboarding during this pandemic and 2020, where would we all be? Mentally, physically, spiritually, it’s safe to say none of us want to even think about what life would have been like this past year without skateboarding. Still, regardless...
We were sad to hear the news this week that skateboard industry veteran Mark Waters passed away after a battle with COVID-19. Mark had a long career in skateboarding, including working at companies such as Tum Yeto and Sole Technology, in addition to working for USA...
If you’ve walked into a skate shop over the last couple of months, you may have had some difficulty getting your hands on the product you came in for. Sadly, these days it’s not unheard of for a shop to be fully out of boards, trucks, wheels, or bearings. Since the...
Board Retailers Association organizes and expresses the views and concerns of independent board specialty retailers to industry associations, major trade show organizations and others in an effort to help promote our industry, support the board sports specialty...
Whether it’s an unevenly poured quarterpipe or haggard bowl corner, DIY parks are the cornerstones to a lot of skate communities. It’s the meetup spot that you never leave, the hangout spot when you’re too hungover to actually skate, and the safe haven for all the...
