by Board Retailers Association | Jan 6, 2021 | Corona Virus, Distinguished Retail Members, Educational Opportunity, Kiteboard, Resources, Retail Strategy, Skateboard, Snowboard, SUP, Surf, Wakeboard
Board Retailers Association organizes and expresses the views and concerns of independent board specialty retailers to industry associations, major trade show organizations and others in an effort to help promote our industry, support the board sports specialty retailers and protect our Lifestyle. BRA Retailer Roundtable Panel Discussion (Surf Expo Connect – Sept. 2020) View board sport specialty retailers from around the United States speak about how they are managing these challenging times, the resources they have leaned on and new opportunities that lie ahead. This remarkable Retailer Roundtable Panel Discussion initially aired at the Surf Expo Connect virtual tradeshow on September 17, 2020 Host: George Leichtweis, BRA Chairman and Owner of Modern Skate & Surf (Royal Oak, MI) Panelists: Ferguson Herivaux, One Gig (Boston, MA) Coco Tihayni, Surf Diva (La Jolla, CA) D. Nachnani, Coastal Edge (Virginia Beach, VA) Paul Erickson, Management One Tune in with Doug Works from Board Retailers Association – PropagandaHQ.net interview by Vipe Desai This is a video of an interview conducted on September 28, 2020 by Vipe Desai of PropagandaHQ.net with Doug Works (Executive Director of the Board Retailers Association), who shared updates with Vipe on what the organization is doing to help its retail members as well as insights as to how retailers are managing during the pandemic. Be sure to visit PropagandaHQ.net to view valuable Industry News and Resourceful Articles regularly. BRA Webinar: Reopening Your Store – The Things That You Are Not Yet Thinking About (Dan Jablons,RSG) Special Educational Webinar hosted by Board Retailers Association and presented by Dan Jablons of Retail Smart Guys on May 21, 2020 and now available...
by Board Retailers Association | Dec 16, 2020 | Resources, Retail Strategy, Snowboard, Trade Shows
Get ready for round two, everyone. After debuting its first all-digital trade show this summer, learning from industry feedback, and making tweaks to the format, Outdoor Retailer is ready to go forward with its second iteration of the online show in just a few weeks. A replacement for January’s traditional Snow Show, “OR Winter Online” will open to registrants on January 6 and run for more than 10 weeks, through March 19. Unlike the conventional in-person show, which squeezes hundreds of events, speeches, meetings, parties, and presentations into three head-spinning days—and unlike this summer’s digital show, which largely tried to replicate that format—OR Winter Online will unfold at a more leisurely pace, with much of the content available on demand for users to access whenever they wish. In other words, this OR will live in the background of our lives for months, rather than deluge us for a week. To help the industry plan for that shift, OR leadership today released the show’s education and event lineup and opened the calendar function of the registration dashboard, where attendees can start mapping out their schedules. What to expect from OR Winter Online Outdoor Retailer show director Marisa Nicholson told SNEWS that, so far, the upcoming show is projecting a better attendance than the summer run, with more buy-in from exhibitors and attendees across the board. “[Our numbers] are way up compared to where we were at this point before the summer show,” said Nicholson. “We have thousands of retail buyers and designers already registered for the event, as well as about 120 companies. Every week, we’re getting about 20 new sign-ups.” Nicholson confirmed that some of the...
by Board Retailers Association | Nov 16, 2020 | Industry, News, Retail Strategy, Skateboard, Snowboard
Please click on the following link to view this Shop Eat Surf News Article: Adidas and Nike Trim Wholesale and Skate Shops Object Please note that this article is a Shop Eat Surf Executive Edition article so you will need to sign up and pay for access before viewing. We, at BRA, feel that the benefits of the SES Executive Edition Membership outweigh the cost. Be sure to visit the Shop Eat Surf website to view valuable Industry News and Resourceful Articles regularly via this link: Shop Eat Surf If you are not yet a BRA Retail Member, you can easily opt in to either Regular (no cost) or Distinguished ($99/yr.) Membership via this super simple join...
by Board Retailers Association | Nov 12, 2020 | Outdoor, Snowboard, Statistics
The U.S. Bureau of Economic Analysis released its annual report that lays out the importance of the outdoor recreation economy in hard data. The numbers are in. The U.S. Bureau of Economic Analysis (BEA) came out with its annual report today dissecting the importance of the outdoor economy across the nation. Officially an analysis of the agency’s Outdoor Recreation Satellite Account, which measures “economic activity as well as the sales or receipts generated by outdoor recreational activities” across the country, the report laid out in clear terms just how crucial outdoor recreation remains to state economies from coast to coast. Across the board, the upshot was positive. The BEA’s report found that outdoor recreation contributed to the economies of all 50 states and accounted for 2.1 percent ($459.8 billion) of current-dollar gross domestic product and $788 billion in gross output (consumer spending) in 2019. According to a recap of the study published this morning by the Outdoor Recreation Roundtable, it is likely these figures will be even higher for 2020, given the rise in outdoor participation during the pandemic. Read more: New data shows the outdoor industry heading in the right direction Lise Aangeenbrug, executive director of OIA, said after the release of the data, “The report published today proves that together, we are a force. The industry is a vital component of national, state, and local economies, as well as an important catalyst to America’s economic recovery.” Here’s what we learned from the numbers. States that benefited most from the outdoor economy The states that saw the highest value-add from outdoor recreation as a percentage of state GDP were clustered in the Intermountain West and the Northeast, with several key outliers...
by Board Retailers Association | Oct 5, 2020 | Distinguished Retail Members, Resources, Retail Strategy, Skateboard, Snowboard, SUP, Surf, Wakeboard
Doug Works, Executive Director of the Board Retailers Association shared updates with Vipe Desai on what the organization is doing to help its retail members and also shared insights as to how retailers are managing during the pandemic. Click on the image below to view the interview. Be sure to visit the Propaganda HQ website to view valuable Industry News and Resourceful Articles regularly If you are not yet a BRA Retail Member, you can easily opt in to either Regular (no cost) or Distinguished ($99/yr.) Membership via this super simple join...
by Board Retailers Association | Oct 5, 2020 | Industry, News, Snowboard, Surf
Four of the outdoor industry’s oldest print magazines—Bike, Powder, Snowboarder, and Surfer—will cease publication indefinitely this year, according to multiple sources at the brands’ parent company, A360 Media. TransWorld SKATEboarding, another A360 Media property, will also pause operations until further notice. Sierra Shafer, editor-in-chief at Powder, confirmed today that staff members at all five titles received indefinite furlough notifications late on Friday, October 2. Employees at Bike and Surfer were furloughed immediately, Shafer said, while Powderand Snowboarder staff learned the same would happen to them on November 20. None of the furloughed staff will be paid after operations cease. In a letter to A360 Media employees obtained by SNEWS on Monday, the company’s human resources director, Ken Slivken, confirmed that “COVID-19 has presented unforeseeable business circumstances and has had a sudden and dramatic impact on the business of A360 Media.” The letter made clear that the furloughs are a direct consequence of financial challenges created by the coronavirus pandemic. In its communications to employees, A360 Media described the development as a “pause” in operations, but at least one brand leader among the affected titles is skeptical the magazines will ever resume publishing. “As far as I know, there’s no plan to get our magazines back,” said Surfer editor-in-chief Todd Prodanovich. “It was made clear that we shouldn’t hold our breath for it to ever come back. It seems silly to say things are on pause when it seems that there’s no intention to bring it back. People just want to know—is it done or isn’t it?” Snowboarder editorial director Pat Bridges declined to comment for this story, but there’s evidence to suggest his title will be affected differently than the others. Adventure Journal reported today that a single editor will remain at Snowboarder to run the magazine’s website...
