If you’re in this industry, you know that surfing is a powerful force. For most of us, it’s more than a business—it’s a way of life. That’s why we’re so excited about the
Surfing Heritage & Culture Center’s (SHACC) upcoming series of events in Washington D.C. This August surf legends, along with SHACC, will be celebrating all things surfing—especially the 50th anniversary of the seminal surfing film The Endless Summer and the impact it’s had had on American culture. During these events, surfing will officially be recognized as a sport, culture, and lifestyle. Not only that, SHACC’s authentic memorabilia and rare artifacts from The Endless Summer will be on display. In other words: this is a party you won’t want to miss!
Here are some of the things you can look forward to if you plan to attend:
August 21, 2015
Three awesome events will take place at the Ronald Reagan International Trade Center: The SHACC National Luau, a Tribute to Surfing, and The Endless Summer.
These events will honor legendary filmmaker Bruce Brown as well as the 50th anniversary of his documentary, The Endless Summer. Along with Bruce Brown, many stars of the film, including Robert August, Mike Hynson, Paul Strauch, Fred Hemmings and Joey Cabell will also be in attendance.
August 22, 2015
On Saturday, SHACC will be making a public donation to the Smithsonian National Museum of American History. Titled “WAVE OF INNOVATION: SURFING AND THE ENDLESS SUMMER”, it will be hosted by The Lemelson Center for the Study of Innovation and Invention.
The donation, curated by SHACC, includes a timeline of historic surfboards, an original 16mm copy of The Endless Summer, the film’s iconic poster, and other artifacts that represent surfing’s culture and lifestyle. After the ceremony there will be educational presentations and panels discussing the impact surfing and The Endless Summer film have had on today’s society.
August 24, 2015
The third celebration will honor Duke Kahanamoku’s 125th birthday at the Smithsonian National Museum of the American Indians. Duke Kahanamoku, considered the “Father of modern surfing,” made the sport world famous by traveling around the world as the Ambassador of Aloha from Hawaii after winning a total of five medals in three different Olympics.
Tickets are available—get yours now, before they sell out. If you can’t attend this event, you can do the next best thing and follow SHACC’s National Luau Facebook page and keep up with all the action virtually.
We hope to see you there!