In my opinion, the best kind of comedy is the kind which picks out something that’s absolutely absurd in the world around us and highlights it. Bonus points if it’s something that we do on a daily basis and just didn’t realize how absurd it is. Enter kook shaming. Strange, isn’t it, how we as surfers love nothing better than to shit on other, less-experienced surfers than ourselves? Much like the middle-school playground, it can seem like the only way to get closer to the top is to push others down.
“How dare he come down here and disrespect us by doing the things we do every day wrong,” says Luke Cederman of the Raglan Surf Report. “I’ll film him and then we’ll put it on the internet so everyone can see him.” While the video itself is indeed hilarious, it is, or perhaps should be, a bit thought-provoking as well. Is this really how we treat newcomers to our sport? In general, yes. Can we do better? Also yes.
Be sure to visit The Inertia website to view valuable Surfing related News and Resourceful Articles regularly.
Speaking of helpful articles from the good people behind The Inertia, you may want to click on the following link to learn about how BRA Supporting Vendor Partner SurfCare can help you generate additional revenue from Surfboard Sales without increasing inventory: https://www.boardretailers.org/you-might-not-need-to-worry-about-breaking-a-brand-new-surfboard-ever-again-via-the-inertia/
If you are not yet a BRA Retail Member, you can easily opt in to either Regular (no cost) or Distinguished ($100/yr.) Membership via this super simple join form