PROTECTING RETAILERS AND A LIFESTYLE

SURF SKATE SNOW SUP WAKE

SIA Release Snow Sports Sales Record High

Snow Sports Retail Sales Buck National Economic Trends
Snow Sports Product Sales Records Strong Growth at Retail for 2007-08 Season to Almost $3 Billion.
McLean, VA (May 8, 2008) — The snow sports products market grew by $280 million to reach $2.97 billion for the 2007.08 season, up from approximately $2.69 billion in all channels last season. Equipment sales were relatively flat in specialty shops and chain stores but increased by more than $40 million in online sales. Apparel sales increased by more than $100 million with snowboard tops and parkas selling very well in all channels.