Top 10 reasons to attend Surf Summit, in no particular order. They are all equally awesome.
1. A chance to kick it with Metallica’s Kirk Hammet and Robert Trujillo
Robert Trujillo: “Before joining Metallica, I went surfing with Kirk. And now that I think about it, maybe Kirk started surfing with me because he wanted to get to know me better in case they needed a bassist in their band. Anyway, we never talked about music when we surfed together. We talked about waves.” [Source]
Kirk Hammet: We’re always trying to swim upstream, picking up rocks that look dirty and disgusting that less adventurous people wouldn’t even look at. One of the things I really love about the band is that we feed that to each other. [Source]
2. Insight from CEO of FUBU and Shark Tank’s legendary Daymond John
“Like most entrepreneurs, the initial struggle was to go past the point of imagination and make it a point of conception, where I was actually putting together a product and producing it. Everyone has an idea, but it’s taking those first steps toward turning that idea into a reality that are always the toughest.” [Source]
3. Big-time surfer, Reef co-founder and International Surfing Association president Fernando Aguerre
“Surfing is a unique sport and culture, one that will completely and positively change the Olympics, and it’s totally in synch with the true spirit of Olympism. I’m an idealist, but also a practical person. My eyes are looking up and away, but my feet are on the ground, so I’m very aware of the substantial hurdles in our way for Olympic participation, but at the same time, I believe this will happen during my lifetime. I don’t care if it’s under my watch or not.” [Source]
4. Former Chief Scientist at bitly and current Data Scientist at Accel Partners, Hilary Mason
Apple users download 48,000 apps per minute. Good receives over 4 million search queries – every minute of every day. That’s a ton of data. Hilary Mason will review the evolution of big data technologies; explore why this shift is happening now; and explain practical tools and techniques attendees can consider when thinking about how to use their own data.
5. Surf legend and two-time world champ Tom Carroll
“[Surfing is] about being humbled in the all powerful arena ‘nature’ and working alongside her with grace and humility; an absolute universal law, if not respected, can have devastating results and last, but not least, growing older and still engaging where possible.” [Source]
6. Original aerial phenomenon and So Cal surf legend Matt Archbold
“At age fourteen I realized surfing could be a career and not just a hobby, but since then it was always my dream.” [Paraphrased. Source]
7. Two-time world longboard champion Joel Tudor
“There’s something really natural about getting into your car and not contacting anybody and just disappearing and finding a wave and just surfing. That lonely aspect is an escape and a cancellation of all the [stuff] that you deal with on a day-to-day basis.” [Source]
8. Opportunity to pick your colleagues’ brains
There will be a bunch of roundtable topics for all interests, from digital and interactive, sales and distribution, athletes and events, to creativity and innovation. Experiential marketing, brand and retail consolidation, social media specifically related to the industry – you name it. It’s all about what you want to talk about.
9. This gift bag.
Big thanks to this year’s donors! Herschel Supply Co., New Era Cap, Stance, Braven,Incipio Technologies, TAVIK, Sticky Bumps Surfwax,International Surfing Association, John Wayne Cancer Foundation, Coast Law Group, LLP.
10. Down time in the Los Cabos sun, sand and surf
Social surf sessions. Each morning. In Los Cabos. Need we say more?
And you’re in luck! We’ve had a few last-minute cancellations, and there’s just enough time for you to register and make your travel arrangements. To reserve these available spots, contact Kelly Keenan directly at 949.366.1164 x3 or register here.